Saturday, January 8, 2011

{alltv} TV Ratings: AT&T Cotton Bowl scores a touchdown for FOX

Chemistry.com

 Fast National ratings for Friday, Jan. 7, 2011

FOX scored a ratings touchdown on Friday thanks to the AT&T Cotton Bowl Classic, which brought in around 9 million viewers and demographic win for the network. In case you were wondering: LSU beat Texas A&M in the big game. With new episode of "Medium" and "CSI: NY" and a rerun of "The Mentalist," CBS came in a strong second. ABC came in third as a healthy 5.1 million viewers tuned into ABC for "Primetime: What Would You Do?"

FOX and CBS pretty much dominated the night. FOX took the lead with 9.3 million viewers and a 5.4 rating/9 share among households. CBS was a solid second (7.9 million, 5.1/9), while ABC took third (5.3 million, 3.5/6). Coming in fourth was NBC (5 million, 3.3/6), while The CW finished last with 1.3 million viewers and a 0.9/2.

The Cotton Bowl also helped FOX take lead the night in the demographic; it averaged 2.8 for the evening. ABC (1.6) narrowly beat out CBS (1.5). Coming in fourth was NBC at 1.3. As per usual, The CW came in last, delivering a 0.5.

Friday hour by hour:

8 p.m.

FOX: "AT&T Cotton Bowl Classic" (8.7 million viewers, 5.1/9 households)
CBS: "Medium" (6.9 million viewers, (4.5/8)
ABC: "Supernanny" (4.8 million, 3.3/6)
NBC: "Minute to Win It" rerun (4.3 million, 2.6/5)
The CW: "Smallville" rerun (1.5 million, 1.1/2)

18-49 leader: "AT&T Cotton Bowl Classic" (2.5)

9 p.m.

FOX: "AT&T Cotton Bowl Classic" (10 million, 5.8/10)
CBS: "CSI:NY" (9.6 million, 6.0/10)
ABC: "Primetime: What Would You Do?" (5.1 million, 3.2/5)
NBC: "Dateline: NBC" (5 million, 3.4/6)
The CW: "Supernatural" rerun (1.2 million, 0.8/1)

18-49 leader: "AT&T Cotton Bowl Classic" (3.2)

10 p.m.

CBS:
"The Mentalist" rerun (7.3 million, 4.9/9)
ABC: "20/20" (6 million, 4.0/7)
NBC: "Dateline: NBC" (5.9 million, 4.0/7)

18-49 leader: "20/20" (1.8)

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