Tuesday, July 5, 2011

{alltv} TV ratings: NBC's fireworks more 'Spectacular' than CBS' fireworks on Fourth of July

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Fast National ratings for Monday, July 4, 2011

NBC's annual Fourth of July fireworks special -- featuring a performance by Beyoncé -- scored its biggest overall audience in more than a decade and its best adults 18-49 numbers in four years, leading the network to a victory Monday night.

NBC drew 6.3 million viewers and a 3.8 rating/6 share in households in primetime to finish comfortably ahead of No. 2 CBS (4.9 million, 3.1/6). ABC (3.1 million, 2.0/4) came in third. Neither FOX (1.9 million, 1.2/2) nor The CW (434,000, 0.3/1) were much of a factor.

The adults 18-49 title also went to NBC, which averaged a 1.6 rating in the demographic. CBS, 1.0, took second. ABC's 0.8 was good enough for third, followed by FOX, 0.7, and The CW, 0.2.

Monday hour by hour:

8 p.m.

NBC:
"America's Got Talent" rerun (4.85 million viewers, 3.1/6 households)
CBS: "How I Met Your Mother" rerun (3.2 million, 2.0/4)/"Mike & Molly" rerun (3.4 million, 2.3/5)
ABC: "The Bachelorette" rerun (3.1 million, 2.0/4)
FOX: "Masterchef" rerun (2.3 million, 1.4/3)
The CW: "90210" rerun (510,000, 0.4/1)

18-49 leader: "America's Got Talent" (1.2)

9 p.m.

NBC:
"Macy's Fourth of July Fireworks Spectacular" (8.65 million, 5.0/10)
CBS: "Two and a Half Men" rerun (4.6 million, 3.1/6)/"Mike & Molly" rerun (4.9 million, 3.3/6)
ABC: "The Bachelorette" rerun (3.1 million, 2.0/4)
FOX: "House" rerun (1.55 million, 1.0/2)
The CW: "Gossip Girl" rerun (358,000, 0.3/1)

18-49 leader: "Macy's Fourth of July" (2.1)

10 p.m.

CBS:
"Boston Pops Fireworks Spectacular" (6.6 million, 4.0/8)
NBC: "Macy's Fourth of July" encore (5.3 million, 3.2/6)
ABC: "Extreme Makeover: Weight Loss Edition" rerun (3 million, 1.9/4)

18-49 leader: "Macys' Fourth of July" encore (1.4)

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